Website Design + Build
SBG Sports Software was established in 2008 to develop real-time pit wall strategy software for Formula One teams.
Its products aggregate multiple sources of video, audio, and telemetry data, which then analyses and displays that information. In Formula One, data is knowledge and knowledge is time. This is how their software has played a crucial role in delivering several World Drivers’ and Constructors’ Championships. Every second and every megabyte counts in the charge to the front of the grid.
We worked with SBG to create a mobile first, responsive website that showcased their suite of products and highlighted their experience and expertise in the industry.
As a world-leading software company, SBG needed a website which displayed their quality and expertise without compromising on user experience.
Brings together decades of experience in software development, sports strategy, broadcast and digital media.