Skip to main content

Fifty Digital | Sport | Social | Sponsorship

Digital + Commercial Strategy

We work with England Rugby’s most capped full-back in history to develop his logo, digital, brand, sponsorship and rights activation.

This involves filtering, identifying and partnering with brands which reflect Mike’s values and interests, while elevating public awareness of his brand. It allows Mike to focus on maintaining his position as one of the best talents in the global game while we take care of his off-field interests.


• Secured contracts with top level brands
• Activated campaigns related to major sponsorships
• Designed his logo


Mike Brown is the most capped full-back in English rugby history and is one of the leading talents in the game. We manage his digital, brand, sponsorship and rights activation.

View what we did

Our Work.


Community Management + Digital Strategy + Creative Direction + Paid Social + Data-Driven Analytics

The largest athletics organisation in the world, we work with IAAF to activate their social channels, engage with their worldwide community, and drive digital growth with intelligent paid campaigns and insights.

View Work


Digital Strategy + Community Management + Digital Sponsorship Activation.

Working with the Porsche LMP1 Team, we delivered an innovative content campaign that promoted the series, team, driver and publication.

View Work

Gulf Oil International

Sponsorship Activation + Digital Strategy + Creative Direction + Paid Social + Data-Driven Analytics

One of the most iconic brands in sport, we work with Gulf to activate their global sponsorship with Manchester United and Aprilia Racing MotoGP Team.

View Work


Jack Manchester

Digital Strategy + Community Management + Website Management + PR

We’re excited to be working with British Blancpain GT Series driver Jack Manchester to activate his digital channels, create innovative content and amplify the PR of the up and coming star.

View Work

Jack Manchester

PUMA Motorsport

Digital Strategy + Paid Promotion + Competition Management

Activating the PUMA Motorsport social channels with unique graphics and paid promotion campaigns to drive followers, engagement and website traffic, reinforcing their presence working with the best teams in motorsport.

View Work



Digital Strategy + Community Management + Event Activation

Laureus tasked us to deliver an end to end digital campaign and event activation at the prestigious Laureus Sports Awards surrounding #SneakersForGood, a fantastic initiative aimed at donating sneakers to children who don’t have access to footwear.

View Work

Laureus World Sports Awards

Digital in sport and sponsorship is the future.
Be part of it.