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Fifty Digital | Sport | Social | Sponsorship

Digital + Commercial Strategy

We work with England Rugby’s most capped full-back in history to develop his logo, digital, brand, sponsorship and rights activation.

This involves filtering, identifying and partnering with brands which reflect Mike’s values and interests, while elevating public awareness of his brand. It allows Mike to focus on maintaining his position as one of the best talents in the global game while we take care of his off-field interests.


• Secured contracts with top level brands
• Activated campaigns related to major sponsorships
• Designed his logo


Mike Brown is the most capped full-back in English rugby history and is one of the leading talents in the game. We manage his digital, brand, sponsorship and rights activation.

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Our Work.

SBG Sports Software

Website Design + Build

We work with industry leader SBG to create a website that both showcases their suite of products, but also represents them as a company at the forefront of their sector.

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Private: SBG

PUMA Motorsport

Digital Strategy + Paid Promotion + Competition Management

Activating the PUMA Motorsport social channels with unique graphics and paid promotion campaigns to drive followers, engagement and website traffic, reinforcing their presence working with the best teams in motorsport.

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Dare To Be Different

Community Management.

Working with the inspiring initiative Dare To Be Different, we delivered an initial growth plan and activated the brand’s social channels from day one.

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Digital Strategy + Community Management.

Working with the biggest automotive manufacturer in the world to deliver class-leading communication through their social channels, related to the world of motorsport.

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Kevin Magnussen

Digital Strategy + Community Management + Sponsorship Activation + Rights Management + Website Design & Build.

We are excited to work with one of the leading talents in Formula One, providing a range of services to manage his digital, brand, image, sponsorship and rights activation.

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Kevin Magnussen


Community Management + Digital Strategy + Creative Direction + Paid Social + Data-Driven Analytics

The largest athletics organisation in the world, we work with IAAF to activate their social channels, engage with their worldwide community, and drive digital growth with intelligent paid campaigns and insights.

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IAAF/World Athletics

Digital in sport and sponsorship is the future.
Be part of it.