Working with DS TECHEETAH to activate the team’s digital and social media presence in the ABB FIA Formula E World Championship, as they enter Season 7 having won back-to-back double titles in the Team and Drivers’ Championships in Seasons 5 and 6.
Defining DS TECHEETAH’s creative identity within the ABB FIA Formula E World Championship, by delivering best-in-class content, graphics and copy, aimed to reach, engage and inspire new audiences, whilst retaining their loyal fanbase.
Creating premium content across a range of social media platforms, taking this to the next level of quality and sharing with an informed channel strategy, driven by real-time insights and trends.
As the Team collaborate with a host of partners, we will use their social positioning to leverage the team’s success, including activating partnerships within the eSport Accelerate series running alongside the championship.
Mark Preston, Team Principal DS TECHEETAH
“Season 7 is set to be the biggest season yet. As a team we’re ready to win again on the track, and partnering with Fifty Digital, we’re now ready to win on social media and digital. They share in our passion to work together as a team to create best-in-class, creative content in the world of Formula E, and help set us apart within the wider industry.”
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